Infrastructure · Fulfillment & Logistics

Move From Demand to Delivery.

Inventory placement, fulfillment, carriers, last mile and returns — orchestrated as one flow, delivered through GSS capability where it operates and validated partners where it does not.

Who Does What
Demand to delivery

One Flow From Order to Doorstep — and Back.

Fulfillment is designed backwards from the channel: where the customer orders, how fast they expect it, and how a return comes home.

  1. 01

    Placement

    Stock positioned for the markets and channels it serves — cross-border or in market.

  2. 02

    Fulfillment

    Orders picked, packed and prepared to each channel’s standard.

  3. 03

    Carriers

    The right carrier chosen per route, service level and cost.

  4. 04

    Last mile

    Delivery into the customer’s hands, tracked to completion.

  5. 05

    Returns

    Reverse flow, inspection and restock or disposition, reconciled with the channel.

Inventory placement & fulfillment

Stock in the Right Place, Orders Out on Time.

Placement follows proven demand.

Early in a market, inventory can stay cross-border and move as orders arrive. As demand is proven, stock moves closer to the customer — into GSS-operated fulfillment where available, or a validated partner’s facility.

E-commerce fulfillment is run to each channel’s rules: packaging, labels, cut-off times and service levels.

  • Warehousing and inventory placement, where available
  • E-commerce fulfillment for marketplace, retail and D2C orders
  • Stock visibility shared with the commerce layer
Carrier orchestration, last mile & returns

Many Carriers, One Orchestration.

Carrier choice, shipment creation, tracking and exceptions are handled through one layer across national couriers and global express networks.

Carrier orchestration
Route-by-route carrier choice with labels, tracking and exception handling in one place.
Last mile
Delivery through national couriers and last-mile partners, to the channel’s promised standard.
Returns
Collection, inspection and restock or disposition, with the settlement adjusted on the channel.
Cross-border movement
Line haul, express and customs coordination between zones, sized to the stage of the market.
Partner-enabled execution

GSS-Operated or Partner-Delivered — Always Stated.

GSS does not own every warehouse, node or carrier in the network. Each program states which parts GSS operates and which are delivered by validated partners.

Operated by GSS

Where GSS runs the capability

  • Fulfillment operations in markets where GSS operates them
  • Carrier choice, shipment creation, tracking and exception handling through the commerce layer
  • Returns handling and reconciliation within GSS programs
  • The operating model that coordinates every partner role

Delivered by partners

Where validated partners carry the role

  • Parcel, express and last-mile carrier networks
  • Warehousing in markets where GSS does not operate its own
  • Customs brokerage and line haul
  • Local services a market or category requires
Zone examples

Delivery Models, Zone by Zone.

Different carrier landscapes, the same orchestration.

Europe

Global express and parcel carriers connect European marketplace orders, with cross-border movement from Türkiye supply.

Explore Europe

Türkiye

National couriers and marketplace logistics for domestic orders, plus export movement towards Europe and the Gulf.

Explore Türkiye

The Gulf

Regional and global carriers, with quick-commerce and grocery fulfillment around local networks such as the SOL–Jahez program.

Explore The Gulf

From Demand to Delivery — in Every Zone.

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